Ellie Brassé

Category: Uncategorized

  • Sound Surge

    Sound Surge

    A Collaborative Update

    Sound Storm was originally developed by Deepend for National Acoustics Laboratory before I joined the company. I have been leading the experience design on various updates and continuous improvement projects.

    This large update, called Sound Surge, is currently in development and takes Sound Storm to a new market in the US.

    The original award winning project is described well in this case study by Deepend

    Roadmap with all product options visualised

    Roadmapping Digital Product Options

    The complexity of options available to us in creating a new digital product out of the legacy Sound Storm app required us to communicate possibilities with all stakeholders. So, Deepend founder Matt G and myself collaborated in creating an overview in an interactive visual map on Miro.

    A Fact-Finding Mission

    A major update of a legacy product, by its nature, often results in going to the vault and finding documentation – what software is used changes over time.

    For this design, the original was delivered in a layered photoshop file, so my own legacy skills came in handy (I first learned Photoshop Version 1 as a teen helping out in my dad’s creative agency)

    Product Design Approach

    Because this project started with a legacy design, our major design updated is a mix of fact-finding, wireframes for new functionality and updated UI elements to meet modern criteria for resolution and accessibility and to satisfy user needs we learned about over time.

    Example screen for Sound Surge product design

    Incorporating User Knowledge

    Drawing on the critical user knowledge from team members Kath O’Malley (product owner) and Isaac Nault (product manager), we found the best and most viable UI update together.

    As experience lead, I made sure to incorporate what the team learned from real live users over the years, so we could create an update that is even easier to use and understand than the original.

  • Greens NSW state election 15

    From September 2014 to the end of March 2015, I was part of the largest campaign team The Greens have ever put together. I was responsible for the style guide for all campaign materials, as well as for producing and/or overseeing the production of all kinds of printed materials, working with the media buyers on advertising, and with the media team on social media and policy releases. I was responsible for liaising with all local campaign teams for Greens candidates across 93 electorates around NSW, as well as for liaising with suppliers.

    I was senior designer to two staff and a dozen volunteers, as well as a small team of four on logistics and technical support, and sometimes giving direction to the organising and volunteer coordinating teams. I was also part of the team presenting to the Greens campaign committee, and held some presentations on my own as well.

    Here are some examples of print materials and street advertising.

    Greens NSW election campaign 2015, printe mtaerials, design by Eli Brassé

    Greens NSW election campaign 2015, street advertising, design by Eli Brassé

    Some of the billboards for the state election 2015, guru orange for NSW Greens.

    And here are some images of web and social media items.

    Greens NSW election campaign 2015, social media images, design by Eli Brassé
    Website materials for the state election 2015, guru orange for NSW Greens.

    nsw.greens.org.au   The Greens NSW on Twitter   The Greens on Facebook